Summer 2012. Still Hopes
If every year, tourism insiders wait for the summer season to make up for previous losses, this season seems to have started cautiously.
Lebanon saw a dramatic drop in the number of visitors from the (GCC) countries, said Tourism Minister Fadi Abboud during a visit to Dubai on June 19.
Last month, the United Arab Emirates, Qatar Bahrain and Kuwait urged their citizens to avoid travel to Lebanon.
“Around 350,000 tourists come by road. Now, it’s about 5 percent of this number coming through Syria, Abboud said. Around 160,000 Jordanians would enter Lebanon via road through Syria annually but this figure now changes to a few thousand, he added.
But despite all tensions, there is still a hope forecast. Lebanon possesses the potential to become a major leisure destination, states the latest survey conducted by HVS on the 2012 Middle East Hotel Sector , entitled “the Impact of the Arab Spring”. With political turmoil in 2011, the focus of hotel operators was on the meeting, incentive, conference and event (MICE) market which is surprising considering that Lebanon is primarily a leisure destination supported by the corporate segment during troughs and seasonality.
Its resilient tourism sector achieved record high after four years of instability, the survey said. The development pipeline includes 1,025 hotel rooms, it added. The recent rebranding of the Habtoor owned properties in Sin el fil and the Hilton Beirut Habtoor Grand and the Hilton Metropolitan Palace Beirut marks Hilton’s entrance into the Lebanese market, it noted.
STRATEGIES & PLANS
A fundraising event, entitled Think Green, will be held by Zero Waste ACT for all its business members on September, 10,2013, at WHITE, Dora.
The Green Mind Association invited all Green Mind Award Participants, finalists, runner ups and winners to the GREEN MIND DAY on Jan-16-2013 in Beirut, to create a platform where interested Venture Capital and Potential Investors met with participants.
A green initiative launched by Ashrafieh 2020 project aims to transform Ashrafieh into a tranquil and unpolluted area.Green spaces allow residents to walk and ride bicycles.